Jeon Ji-hyun or Jun Ji-hyun (born 30 October 1981, Seoul) is a Korean actress, model and singer. She is gaining more fame worldwide due to her roles in extremely popular Korean films in recent times.Starting her career of as a model, Jeon Ji-hyun later took up acting as well. Her film debut was White Valentine (1999), and she later gained fame from the movie Il Mare, owing to its handsomely shot scenes at Ganghwa island. Her biggest breakthrough comes from My Sassy Girl (2001), a hit romance/comedy movie that spawned an American remake which will be released in 2006.
She studied at Dongguk University and made her debut as a model for Echo, and since then has modelled many clothing lines and more recently, mobile phones and iPod. Some of her more popular product endorsements include Giordano, KFC, Samsung. She was voted as having the “Best Butt in Asia”, polling 41% of the total votes, beating Lee Hyo-ri who polled 30%.